Though the product tastes good, Sports Pouch's true advantage lies in its packaging. Where the consumer is frustrated with opening a pouch beverage (i.e., Capri sun), Sports Pouch comes with a pull-push spout that reseals its container.

With pull-push spout pouch technology, consumer use problems with pouch beverage packaging are eliminated; i.e., difficulty and spillage when opening, loss of straw resulting in an inability to use the pouch and inability to reseal the beverage pouch.

Customer surveys taken in Southern California have indicated strong consumer demand for a new aseptic beverage fortified with vitamins and minerals. With automated beverage filling equipment and spout technology controlled by Sports Pouch Beverage Company, Inc., the company is in position to provide the marketplace both as a manufacturer and a co-packer, a consumer friendly beverage pouch package at a competitive price with attractive profitability.

With the combination of next generation pouch packaging technology, co-packing manufacturing, new brand beverage line and established beverage distribution contacts, Sports Pouch Company, Inc. is positioned to provide the marketplace with advance beverage pouch packaging and a new brand beverage at competitive pricing while allowing for attractive profit margins and strong growth potential.